Logo design styles
Typogram
The information or name that is to be conveyed to the audience is converted and typed into “fonts”, then the group of fonts is selected and then integrated with the techniques of “visual art” or visual arts; It takes the organizational color of that company or the colors related to the company’s activity and takes its form. Then, by integrating color, form, bending, texture, layout, tension, font combination, something is formed that is a typography for a specific activity, and it is also called an “artistic inspiration” product. Finally, typography is no longer a font, word or sentence. Yes, it is actually your signature and brand identity.
abstract
An abstract logo is a type of logo design that creates a special style of logo design by encouraging a sense of curiosity, using graphic elements and being inspired by environmental elements. In fact, one of the structural principles of logo design in an abstract style is the use of complex and sometimes simple conceptual elements to depict and convey the honest meaning of a particular subject.
Pictogram
A pictorial logo is actually a style of logo design in which the designer communicates with the audience by using imagery and targeting the image. The purpose of designing this style of logo is visual communication with the viewer and achieving the brand’s goal with only the image. In most cases, the graphic artist draws the created image in an iconic form and refrains from depicting the logo realistically.
Monogram
In this style, the logo is designed using the initials of the company or brand name. This style is generally used for brands that have long names and want to show their names in a simpler and more understandable way by using monograms. For example, the IBM logo is designed as a monogram.
Minimal logo
In this style of design, the logo is designed using a simple design with few details. This style is usually used for brands that want to show their brand identity by using a simple logo. For example, Adidas company logo is an example of minimal logos.
three dimensional
3D logo, as its name suggests, the logo design style of letters, icons, and symbols is 3D. The feeling of seeing the third dimension in the design can be designed as color contrasts or full color. Depending on the desired style of the employer, there are different methods for creating and designing a logo in 3D.
3D logo, as its name suggests, the logo design style of letters, icons, and symbols is 3D. The feeling of seeing the third dimension in the design can be designed as color contrasts or full color. Depending on the desired style of the employer, there are different methods for creating and designing a logo in 3D.
Logo design styles
We will arrange a meeting with the managers of the desired brand in Ngaran. In this meeting, our experts will analyze the important features of the brand and choose the best visual solution for more effectiveness in the logo. Your logo design should have the ability to be present in the market and surpass your competitors and be immediately recognized by your audience.
The purpose of logo in branding
The most important and at the same time more basic role of the logo is to identify. Trends come and go, the logo may undergo many changes even over time, but forever the most important goal of the logo is to remind the audience of the person, product, business, and service that it is designed to identify, and if a logo in these points A successful performance will never be erased from the audience’s mind.
Therefore, it can be said that the logo is the identity and birth certificate of a business. Because the logo, containing unique features, reminds the mind of the desired brand or company and organization in just one glance.
The connection between logo design and branding
Branding and logo design are two related concepts because they both try to create an identity for your brand. A logo as a graphic symbol creates the visual identity of a brand, which is very important, while branding creates the overall identity of a brand.
The first thing that the audience encounters when getting to know a brand is your brand. A good logo should be simple, comprehensible and durable as well. It should also have a special harmony with the values and goals of your brand. Branding is a strategic process that focuses on creating a comprehensive and similar experience for customers. And it creates loyal customers for your marketing. Therefore, it can be said that a logo is the identity and birth certificate of a business. Because the logo, containing unique features, reminds the mind of the desired brand or company and organization in just one glance.
Features of a professional logo
The most important features of a professional logo are the features that consist of several ways and methods that if the designer considers and follows them when designing the logo, as a result, his work will turn into a professional logo. And it will be memorable. A professional logo must be compatible with the desired business, and on the other hand, it must convey the concept and purpose of what you do to the viewer.
In addition to that, one of the most basic features of a professional logo can be exclusive to its individuality, that the logo has not been modeled after any trademark or competitor’s logo, because in this case, you have even acted in favor of the rival company and caused associations. That product or service becomes in the viewer’s mind. In simpler language, we can say that a logo that is unique to your company means that there is no copy or similar version, either in Iran or in other countries.